The Evolution of a Premier Service:
The initial mission of Kyle & Carson (co-owners of Wealthy Affiliate) has never changed since inception 10 years ago: Helping Others. What they have done in the past, are doing now, and will do in the future will always be based on this overriding objective.
It’s clear that they have always strived for perfection, knowing full well that it doesn’t exist, yet provides them with endless opportunity to improve. This mindset is exactly what has kept them at the top of the “online business building” industry for 10 years, and will keep them there for years to come.
Many people may find this surprising, and even Kyle describes it as “laughable”, but WealthyAffiliate.com started as a simplistic keyword list site. Essentially, they would provide their customers with valuable keyword lists for writing posts and pages on their websites. These low competition, high traffic words helped optimize these sites in search engines.
Each and every day that has passed since then, Kyle & Carson have strived to improve their service and of course, help others. Now Wealthy Affiliate is an industry-leading community of online marketers, which offers expert training, step-by-step tutorials, keyword research tools, live chat features, and much more.
Hard Work Trumps Intelligence:
Success in business isn’t necessarily about intelligence. If you can outwork your competition and push improvements in your offerings, you will surpass them. It’s clear that Kyle & Carson didn’t get to where they are today by slacking off.
They mingle within the Wealthy Affiliate community on a daily basis, answering private messages, assisting in the forums and live chat, and providing personal coaching for those in need. You simply don’t see this type of dedication from the owners of other services, and for the most part, it’s hard to even figure out who the owners are for other services in the industry.
This strategy of “hiding” is typical for sub-par services and scams, but Kyle & Carson aren’t afraid to have their faces being associated with their service. They’re proud of what they’ve built and what WA has to offer to those looking to make a profound positive change in their lives. For that reason, they make themselves available to all of their clients, no matter what.
Now here they sit 10 years later, constantly listening to client feedback, and greatly improving their service one day at a time.
Looking 10 Years Beyond, Not Back:
That moment when they start to celebrate their success over the years and simply try to maintain what they’ve built, is the moment their service will begin its downward slide. But Kyle & Carson won’t let that happen. They’ll continue to push new ideas, build a stronger platform, and grow the community even further for the next 10 years. That’s the focus of a winning business. Always strive for better, have goals, pursue your passion, and help others.
With the addition of tools like SiteFeedback, getting a unique take on your website from actual visitors has never been easier. Also, SiteHealth can provide you with a speedy diagnostic test of the most important aspects of your site. Improvements to Live Chat have made communication effortless and the ability to receive help faster than ever. The training is continually being updated to keep up with the ever-changing online business landscape. The WA platform has been beefed up to ensure quicker load times for a high volume of site users. And of course, there are many more improvements to come in the next year.
The Best is Yet to Come:
As Wealthy Affiliate readies for year 11, they will continue to listen to their audience, their customers. After all, you’re the core of their business. New features and support systems will be implemented at your request. Kyle & Carson will continue pushing the envelope, striving for perfection, and will always listen to you, the community, the heartbeat of Wealthy Affiliate.
Written by Matthew Thomas