(1) Choose an Interest or Idea
This interest or idea you choose to pursue is oftentimes referred to as a “niche” in the business world. Do you like cooking Italian food? Skiing the French Alps? Listening to country music? Coaching youth sports? The million dollar question here is: What’s Your Passion? Take that passion and run with it!
Everyone has something that makes them tick. Something they’re “all about”. The end goal here is to position yourself as an expert on that specific topic, which leads us into our next step…
(2) Build a Professional Website
Your website is the foundation of your business, as well as your platform to position yourself as the expert within your chosen niche. If you didn’t know by now, the internet is the largest storefront on earth with 3 billion users! That’s roughly 40% of the world’s population and captivating more people every day.
The internet has worldwide reach, 24 hours a day, 7 days a week. You can connect with any group of people you’d like. Businesses that simply wouldn’t be feasible 20 years ago can now be highly profitable in today’s world thanks to websites, forums, virtual communities, and email. The best part is, the opportunities online will only continue to grow!
Thanks to rapid advancement in technology, websites can now be built quickly, cheaply, and easily without the need for frustrating tech-skills. This makes it perfect for someone without any business experience to take a passion paired with a willingness to succeed, and create a lifestyle revolving around flexibility and fulfillment.
(3) Add Content & Get Rankings
Once the framework of your website is set up, you need to shift your focus to helpful content. How can you add the most value for your ideal customers? Will you write reviews? Step-by-step directions? Create helpful videos? Adding quality content like this boosts site trust, in addition to rankings within search engines such as Google. This is how web surfers find you – Ranking in Google, Bing, and Yahoo provides visibility for your business.
In addition to”organic” search engine traffic, you can also execute a social media strategy to network & help others, as well as promote your business. Facebook, Twitter, Google+, etc. can help content go viral in no time! This can result in high traffic, and thus, high profits.
Quality Content = High Rankings = Increased Traffic = Large Revenues
(4) Make Money
Some people create websites just for fun, but for the most part, website owners are looking to make money. Luckily, there are many ways to make money with your site. Some of the most common methods are cost-per-click ads, affiliate sales, or the sale of your own physical products or services.
Cost-per-click ads are easy to set up with a program called Google Adsense. You simply take a piece of code and put it onto your website. Whenever somebody clicks on this ad, you earn money – payouts can range anywhere from $.01-5.00 per click. Affiliate sales involve promoting another companies products & services. When you make a referral that results in a sale, you earn a percentage of the sales price, also known as a commission.
The amazing thing about the internet is you can also sell your own goods that are manufactured or even “digital products”, such as e-books. For example, you can take any article you write, or a collection of articles, and make it into an e-book that you can sell for a profit. How great is that?